Nike ends sponsorship with Livestrong Foundation

May 28, 2013

Although Lance Armstrong is no longer affiliated with the Livestrong Foundation, Nike has opted to cut ties with the charitable organization that made wristbands the biggest trend of the early 2000s.

Photo Credit: Sherool

Photo Credit: Sherool

This split should not come as a great surprise to many as Nike also dropped their sponsorship of Armstrong last October amid the doping scandal that has since tainted his career.

Livestrong representatives maintain that the charity remains financially secure even with losing Nike’s backing.

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